News on Social Media Marketing

Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. Most social media platforms have built-in data analytics tools, enabling companies to track […]

Affiliate Marketing

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.

Digital Marketing

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.

How often should a marketing plan be revisited?

Every business owner faces a lot of issues while they are making their marketing plans. They always worried about whether their marketing plans will work or not. And one of the biggest issues they face is how often they need to revise their marketing plan. If you are also facing the same issue, then here […]

How marketing operations and finance interrelated?

Marketing is a field, which is always doubtful, and people always face a lot of issues while they are working in the marketing industry. Some people also believe that whether marketing operations and finance are interrelated or not. If you are also feeling the same, then here in this post we will clear all your […]

How much marketing Salary?

While you are choosing any career option or you want to know in detail about any of the careers, then you always want to know about the salary of a particular field. It also happens along with the marketing field, where the searches for the marketing salary are increasing day-by-day. If you are looking for […]

Is marketing and advertising the same thing?

In the marketing industry, there are some terms that are very much confusing. For example, terms like marketing and advertising. Business owners always face a lot of doubts related to these terms and they all believe that they are the same. But do you know, that they are different from each other? If no, then […]